"Insource Digital Aptitude": Reflections on Advertising Week With IAB’s Randall Rothenberg

"Insource Digital Aptitude": Reflections on Advertising Week With IAB’s Randall Rothenberg

After the frenzy of Advertising Week died down, ClickZ sat down with Randall Rothenberg, president & chief executive of the Interactive Advertising Bureau (IAB), to gauge his thoughts on the week, predictions for the future, and what we can learn by listening. Below, edited excerpts from our conversation.

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